Business Man

Information technology, information publishing. I'm pretty opinionated about how to run a business.

Twittering Away

By the way, I recently signed up for Twitter (yes, I know, it's about time) and I twittered (tweeted? What's the correct verb?) throughout the seminar as I found interesting quotes. You can follow me here.

UBS and the Art of Holding Seminars

So I actually spent two days at The Ultimate Business Seminar, since at the end of the day Chris Howard let us one-day pass holders know that we could attend the next two days free. (I have commitments at church on Sundays, so I didn't stay the third day. Bummer. I missed Joel Comm and Jay Abraham.)

FTB Updated Again

Following on to my previous post about Free Traffic Bar, after receiving an update notification today in the News component, I updated the toolbar. (I'm not sure why there are two similar commands for getting the latest version or why they're not simply using the extensions updater in Firefox, though.)

FTB Updated for Firefox 3

Free Trafic Bar was updated this past weekend, most importantly (for me) adding compatibility for Firefox 3. I had put off upgrading to FF3 until more extensions were updated; I bit the bullet this weekend before I found out about the FTB update and so far I have mixed feelings about Firefox 3. But this post is about FTB...

Ultimate Business Seminar 2008

Free ticket to Ultimate Business Seminar

Anyone planning on being at Chris Howard's Ultimate Business Seminar in LA next weekend? I'm going to be there on Friday and would like to meet up with y'all.

Take Action!

One of the great things about running help desk software is getting support tickets that serve as fodder for my blog posts. Tickets like this one are not common, but probably represent a number of buyers of Internet marketing products who haven't yet taken the steps necessary for success:

Please don't use the number $7 anymore

Got a support ticket today from Pepe, with the subject you see above:

Am so so tired. Everything in marketing has a price that ends with $7. It's too much!!!

Tell me, Pepe, when was the last time you walked into your local department store and complained because all the prices ended in ".99" or ".95"? I'm guessing you'll be complaining next year when marketers are using "8" instead.

Psychic Sales Letters?

If you've been following my blog for a while, you'll remember me telling you about Eben Pagan. Better known under his pseudonym, David DeAngelo, Eben is making waves in the info marketing world as he communicates what made him successful—to the tune of $20M/year—as a dating guru.

I just watched a video where Eben shares how to create successful sales letters; here's what I took from it:

Mapping Your Marketing Strategy

As I "talk" with buyers of $7 Secrets, I find that many of them just don't fully comprehend the process of developing a system for promoting, selling, and distributing an information product. This is particularly evident when I buy their products and I find they...

What is Your Niche?

When Internet marketers talk about their business, they often use the term "niche marketing." What is a niche -- and how do you find yours?

A niche is a distinct segment of a market, a special area of demand for a product or service. To find yours, ask yourself these questions:

"What do I know about?"
"What are my interests?"
"What can I share with people?"