A friend of mine plays with Denver & The Mile High Orchestra, the big band who made the cut as a semi-finalist on Fox's The Next Great American Band. Watch the show with me on Fridays and vote for them!

Good morning! Well, it's morning here in Southern California. :-)

Fall has finally come, nearly a month late, and we're enjoying the cooler temperatures that come with the change of the season.
Fall is my favorite season, mostly because of the cool (but not cold) weather, but also because of the change of color in the foliage. The trees (at least some of them) change from greens to reds and oranges and golds, as if to alert us that the holidays are coming.

Hey, folks! Six months ago when I first got my hands on $7 Secrets I was really gung-ho and ready to start using the things I learned to bring out my own products. I got started installing the scripts and creating my first product, but I was brought up short when I realized one thing:

I had no idea how to write a compelling sales letter!

So I'm in good company. No less than Paul Myers himself has spoken up about "hacks":

1. You can sell anything with good marketing. Even slop.
2. Slop costs you the back end and repeat sales. Better sell a lot up front.

Going right along with what I mentioned yesterday about hacks, here's some guidelines from Daniel Turner of PLRPro.com about spotting hacks:

So how do you know which ones are for real, and which ones aren't (because there are also a lot that truly do work).
The truth is, you can't...but there are some guidelines that you can follow:

1. Turn on your BS meter, if it looks like a duck, smells like a duck, and quacks like a duck... it's a duck

Marlon Sanders goes a little crazy today. The e-mailed article doesn't seem to be online, so I can't point you to it, but this one statement hit me:

Don't expect to buy 1 stupid product and become a pro. Guys and gals, this isn't about being a HACK and making money.

Frankly, I've been seeing a lot of hacks—and products from hacks—lately. Of course, I suppose that's nothing new. I've been seeing them for years. The problem is, I see marketers of all stripes promoting these products and I begin to lump these marketers in with the hacks.

I've let some of you know in the past about Daily Marketing Ace, my favorite "Tip of the Day" site and a resource that rivals Markus Allen's now-defunct "Marketing Tip of the Day." Hardly a day goes by that I don't get something from the marketing mavens that write each tip.

A couple days ago I let most of you know about a new, free report called The IM Myth, in which Russell Bronson talks (well, writes, actually) about using offline techniques to drive your online business. (I think the report is still available.)

Today marks the transition of DonMorris.com from a personal site to a personal/business site. As I become more involved in Internet Marketing, I'd like to have this site be the central location for all of my efforts and be the one place people can go to find out what I'm doing.

If you've been around marketing circles a little while you would definitely have heard of DoubleYourDating.com. You see, the people "in the know" have taken notice of how this site, selling info products in the dating niche has absolutely exploded.

And I'm not talking about a quaint little 6- or even 7-figure business. This site now rakes in over $20M/year. I
would say that's something worth paying attention to, particularly if you're serious about growing your own
info products business.